Arrowstreet creates pre-design conceptual branded renderings that help brokers and owners representatives visualize how a specific location could come to life for a potential tenant. This work is primarily created for space on high profile streets like Fifth Avenue in New York City. When a storefront is in use or under construction, it can be difficult to imagine how a specific brand’s vision could be realized at the street level. Arrowstreet’s pre-design concepts create an immersive experience that stimulates a meaningful conversation between key stakeholders.

Among the above images are just a few of the nearly 80 versions of the corner of 53rd Street and Fifth Avenue in New York City before the space was leased by Uniqlo.

Project Details


New York City and Boston, MA






“Arrowstreet is one of the most effective talents in design and marketing — through photo-realism techniques — for complex high-profile urban retail space.”

Gene Spiegelman, vice chairman at Cushman & Wakefield