The owners of the world champion New England Patriots NFL team asked Arrowstreet to help them add four-season activity to the 450-acres around their stadium. Arrowstreet designed a retail and entertainment destination that has a unique sense of place. Totaling over one million square feet, this mixed-use pedestrian friendly development includes a sports-focused health care facility, a 200-room hotel, office space, restaurants, a flagship theater for National Amusements, and major national retailers, such as Bass Pro Shops Outdoor World. As part of the new Patriot Place lifestyle center, a 54,500 sf museum gives Patriots fans a unique venue to relive and celebrate great moments and great players. The Hall takes guests through New England Football history – the Patriots, college, and high school teams – utilizing cutting-edge video and audio. It also serves as a Hall of Fame for current and future members.

Related Services: Graphic Design

Project Details


Foxborough, MA


NPP Development LLC & The Kraft Group


1.3 million SF


Boston Business Journal Green Business Summit

Green Business Award for Design, 2010


We are proud to develop a lifestyle center with the scope and size of Patriot Place. It will revolutionize the shopping and dining experience for millions of visitors each year.

-Robert Kraft, Chairman and CEO of The Kraft Group

Photos by Robert Benson Photography, Ed Wonsek ArtWorks Inc.

Architectural Plans / Process