Target’s Central Square Small Format Store Opens!

Congratulations to Target on another successful store opening, this time in Central Square. Our work with Target to design small format stores and repurpose existing buildings in urban locations has been an exciting series of projects for Arrowstreet. We’re using all of the ingredients that we search for in our projects: new ideas, a possibility to create something for the community,…

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Brooklyn Boulders Chicago is the People’s Choice

Congratulations to our amazing friends at Brooklyn Boulders. Their Chicago location in the West Loop was the People’s Choice in the Commercial category at the 2016 AIA New England Design Awards. We are endlessly inspired by Chris, Lance, and Jeremy at BkB, as well as the best climbing-wall designers and builders in the world, Vertical Solutions. This award celebrates what we…

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Keeping Retail Relevant

I spend a lot of time thinking about how to make the retail experience enjoyable, exciting, and relevant for shoppers in 2016. Doug Stephens, a retail consultant and futurist, recently asked in the Financial Post, “If a smartphone is now a store, what is the role of the store?” It raises a lot of questions, many of which can be…

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Best Wishes, Randy!

Our friend Randy Reynolds is retiring after leading the facilities group at LL Bean for over 20 years.  I was honored to join him at his going-away party, which was full of happy memories and lots of laughs.  What I’ll remember most about Randy is sitting with him in his office while an enormous elk head watched us from a…

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Activating Retail

Today’s active consumers want to make memories for themselves and their families in a way they can’t at traditional retailers, that’s why architects and designers are creating destinations that offer experiences. While this used to mean mixing in a restaurant or movie theater, the concept has evolved into something that might be called recreational retail, which engages visitors with an…

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Retail Prototype Opening in March

This week marked the beginning of a new era for an established company as Country Curtains announced the first prototype store for Country Curtains Design Studio. The first physical store in Shrewsbury, New Jersey will open in March of this year. We enjoyed the opportunity to help this respected home furnisher launch a new concept with a fresh look and a…

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One Concept for Three Locations

Arrowstreet has designed three unique climbing gyms for client, Brooklyn Boulders (BKB), since they began expanding from their namesake location in Brooklyn, New York. Our first two collaborations were adaptive reuse designs: the Somerville location is a converted warehouse, while the Chicago gym combined two adjacent church buildings. The company’s latest gym in Long Island City is located in the lower levels…

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FLOAT Boston

We’ve worked on some really interesting experiential retail, but FLOAT Boston may be one of our most unique. Arrowstreet served as the architect for a fit out at 515 Medford Street for this flotation therapy company. We designed a reception area and a private room for each float tank (ensuring that there was sufficient structural support) and developed an interior…

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Target’s Big Idea for Going Small

We are thrilled to announce that we have been working with Target Corporation to assist with their roll-out of small-format urban stores in the Northeast region.  In recent months, Target has opened a handful of these new stores in Minneapolis and San Francisco, and they’re now focusing on the northeast states.  What distinguishes these stores from their suburban locations is…

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